The potential of Digital Disruption

Digital disruption across many industries Digital disruption is the change that occurs when new digital technologies and business models affect the value proposition of existing...

Exploring The Future Of Digital Transformation And Disruption

Digital transformation and disruption have been making waves lately across all industries. To stay relevant, companies, departments, and individuals need to know exactly where...

There are now over 3 billion social media users in the world

There are now over 3 billion (!!!) people logging onto social media accounts around the world, meaning that almost half of the world's population...

Social Media Beats Native Advertising for E-Commerce Websites

According to some estimates, more than 56% of Americans prefer to shop online while 96% say they’ve made at least one online purchase in...

10 Publicly Traded Companies That Hit A Home Run With Their Social Media Strategy...

When it comes to social media strategies, publicly traded companies are in a tricky spot. Unlike smaller start-ups, these companies are established and have...

Social Influencer Marketing: the Future of Business?

Social influencer marketing is crucial to any business strategy. Without a strong network of connections, advertisers will inevitably fall short of reaching and understanding...

How A Top 10 Digital Marketing Professional Uses Influencer Marketing to Boost Content

Today it is all about strategic marketing. Someone who is more than aware of that need, is Lee Odden, the CEO of TopRank Marketing....

Is Facebook’s free internet service really helpful? Study suggests several flaws

Facebook's Free Basics is a sort of humanitarian effort, but one study says the system needs several improvements. Facebook’s free internet service is designed to...

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Twitter Releases Major Events Calendar for December to Help with Strategic Planning

If you hadn’t noticed from the abundance of Christmas decorations going up in every department store and shopping mall, Christmas is now just weeks...

10 Social Media Predictions for 2018 [Infographic]

What's on the horizon for social media marketing in 2018? With the new year fast approaching, we asked the biggest names in digital marketing and PR...

Snapchat Releases New Report on the Popularity of the App Among Sports Fans

As part of Snapchat’s effort to boost advertiser interest, they’ve been commissioning research reports to better highlight the potential of the app’s audience. They...

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